The name of the company came obviously from the symbolic idea of a puppet, which is the main product, which becomes free and ceases being manipulated. The term Manipulation in the title of the logo becomes a key element for the formation of it, as the logo has been created as a vertical question and answer (Manipulation – icon). The basic idea is combined with the central company slogan, “Free Puppet”, therefore in the logo we see the same puppet cutting its shackles and being released, becoming part of our own world; a free puppet that actively participates in our lives.